WEBVTT 00:00:00.009 --> 00:00:05.260 Trade shows help people network, share ideas, products or services within their industry. 00:00:05.269 --> 00:00:09.060 They're gonna serve your business or industry promotional products, 00:00:09.061 --> 00:00:12.061 sometimes known as swag, are a major part of every trade show. 00:00:12.069 --> 00:00:16.750 The reason is simple: logoed giveaways are one of the most effective forms of advertising. 00:00:16.759 --> 00:00:20.400 Now that trade show attendees were trying to absorb as much information as possible, 00:00:20.409 --> 00:00:24.340 a promotional item is something that they can take home with them and use later. 00:00:24.349 --> 00:00:27.820 The more unique and useful the giveaway, the more memorable your brand becomes. 00:00:27.829 --> 00:00:33.110 But before you decide on your giveaway, it's important to make a strong visual impact with your booth. 00:00:33.119 --> 00:00:36.290 Motivators just got you covered when it comes to customer imprinted table covers, 00:00:36.311 --> 00:00:40.291 logoed tents and retractable standing banners to displace. 00:00:40.299 --> 00:00:44.550 Attract visitors to your booth with professional-looking displays that can be seen from across the room, 00:00:44.559 --> 00:00:48.300 then dazzle them by reinforcing your message with a compelling giveaway 00:00:48.309 --> 00:00:51.910 that keeps the recipient thinking about you long after they've left the show. 00:00:51.919 --> 00:00:56.190 The skies are limited when it comes to choosing the right promotional items to give away. 00:00:56.199 --> 00:00:59.940 And Motivators has an annual selection of products that can wile potential clients. 00:00:59.949 --> 00:01:04.930 When you have the best giveaway at atrade show, your promotional item will draw more traffic to your booth, 00:01:04.939 --> 00:01:09.280 and the more people visit your booth, the more your message is heard, resulting in more sales. 00:01:09.289 --> 00:01:13.130 Aside from annuals to hold your name tags to and tote bags to hold your swag, 00:01:13.142 --> 00:01:17.132 pens are popular because of how inexpensive they can be. 00:01:17.139 --> 00:01:19.950 Did you also know that a pen on average has at least eight owners? 00:01:19.959 --> 00:01:24.640 That means your logo will be exposed to many more potential clients than just the original recipient. 00:01:24.649 --> 00:01:26.720 Wanna try something else? 00:01:26.729 --> 00:01:30.730 Why not show everyone that you're on the cutting edge of the trends and give away imprinted styluses? 00:01:30.739 --> 00:01:35.960 Key chains are another fantastic promotional item because you can get large quantities at affordable prices. 00:01:35.969 --> 00:01:40.610 Everyone carries a set of keys so your logo accounting different information will always be with them. 00:01:40.619 --> 00:01:45.590 But don't forget about the importance of a wile factor and consider using a less traditional giveaway 00:01:45.599 --> 00:01:50.540 like an aluminum sport bottle, a wine gift set, a duffle bag or a laptop travel case. 00:01:50.549 --> 00:01:52.560 Remember to cater your promotion to your target audience. 00:01:52.569 --> 00:01:57.700 And depending on your business, virtually anything can make an effective trade show giveaway. 00:01:57.709 --> 00:02:04.230 For more tips on how to make your trade show experience a successful one, call us at 800-525-9600, 00:02:04.239 --> 00:02:09.239 or you can visit us at www.motivators.com, and check us out on Facebook, twitter and google+.