A new gadget has been developed that tricks pets into looking at your smartphone camera to help you take the perfect snap of your fidgeting four-legged friends.
The flexible device clips to the top of your smartphone and dangles a pet's favorite treat just above its camera to direct the animal's attention toward the lens.
Once a picture has been taken, the treat can be removed from the gadget's spring-loaded clamp and offered as a reward.
HOW DOES IT WORK?
The flexible device snaps to the top of your smartphone or tablet.
A treat or toy can then be grasped using a spring-loaded clamp.
The treat dangles just above the device's camera, out of shot of the lens.
This makes pets stare at the camera without turning around or running away.
The 9.50 device, dubbed FlexyPaw, fits most smartphones and tablets, and can grasp treats up to half an inch (1.3 centimeters) thick.
Paw Champs, the company behind the gadget, has a Kickstartercrowdfunding campaign aiming to raise 30,000 for the Flexy Paw device.
More than 350 backers have pledged 6,500 as of Jun 26.
'We all struggle to grab our pets attention and we're always looking for that PAWfect Photo to share on our social media page,' Paw Champs, based in Los Angeles, California, writes on its Kickstarter page.
'With the FlexyPaw, you can snap those pictures easily.
'Your Pets will always stare at their favorite treat and it's the perfect training tool without them even knowing!'
Paw Champs must reach its 30,000 funding goal by August 4 , with the gadgets shipping some time in November.
The company is donating a percentage of its profits to 4Life Animal Rescue, a charity that aims to care for unwanted and neglected animals.